Thus far in 2017, cotton prices have increased versus year ago or even two years ago prices, but are very comparable to 2014 prices. So the question becomes, why have cotton prices increased in 2017? As is usually the case, the answer comes back to supply and demand, or is it supply and perceived demand? […]
Today we’ll point out some specific examples of misleading marketing jargon that targets cotton products, and touch on the ethical dilemma this creates. With cotton’s consumer-preferred status, it’s obvious why some non-cotton product manufacturers have no problem with consumers making the assumption that cotton exists in their products.
Consumer product purchases usually require minimal thought beyond a sense of “running out” and a need to replenish. The more specific the need, for example, feminine hygiene products, the more factors enter into the purchasing decision, factors such as reliability, protection and discretion, together with perceptions of safety, convenience and comfort. Brand loyalty is strong […]
Lately, we’ve begun to see a new term tossed around to describe synthetic products. Is a botanical fiber something different from other types of all natural fibers, or is it just more confusing sales jargon designed to draw in an unwitting consumer? Let’s examine the facts and you can make the decision.
For estheticians, single-use cotton wipes are used for skin care all the time. Some women even use them at home to remove make-up. These wipes can be pre-saturated with solution, or they can remain dry. Though there are many options when it comes to cotton wipes, today we wanted to focus on why the natural […]
Most men and women have grown up wearing 100% cotton undergarments. The comfort of Purified Cotton™ has been associated with delicate skin uses for a long time because of the soft texture, breathability, and reduced risk of skin irritation. Research conducted by Cotton Incorporated demonstrates that consumers prefer cotton over all other synthetic choices in […]
While we’re certainly making plenty of contributions to the Internet’s ever-growing library of cotton information, we’re still always keeping an eye out for other articles extolling the benefits of cotton. From Cotton Inc. to Cotton Grower, there are a variety of resources we rely on to stay abreast of cotton trends. So imagine our surprise […]
The USDA recently released their May 2016 World Agricultural Supply and Demand (WASDE) report, which covers wheat, coarse grains, rice, oilseeds, sugar, livestock, poultry, dairy, and—of course!—cotton. While these reports are invaluable since they provide a true cotton worldview, they also serve to show changes from year to year based on cotton production and consumption. […]
Today we’ll talk about GMOs, which has obviously been a hot topic over the past few years. Obviously, we’ll focus on GMOs as they pertain to cotton.Let’s start at the most basic level: GMO is the acronym for a Genetically Modified Organism, which means that specific genes have been spliced into the DNA of the […]
In Spring 2015, we launched a public education campaign to call out questionable claims being made by synthetic fibers. We realized that the marketplace had gotten confusing for consumers of personal care, feminine hygiene, and adult incontinence products. Consumers want all natural products, and they also want those products to be safe and pure. Although […]